There is no doubt that by adding a trademark to your business you are going to be able to secure it more effectively. This will not only assist you with keeping your brands identity intact without having features of it being stolen but provide you with the freedom to interact with your consumers through different methods. If you look at the oldest trademark in use, you might notice how the brands identity has remained at still and without any issue of it being copied.  Do you think trademarks keep businesses safe, if yes then how do you think it helps?