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What was the name of the piano retailer...
#3039988 10/27/20 03:36 PM
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They had a house brand piano that they had made for them by Schimmel back in the 60's or 70's. I believe they were located in California.


Knabe 5'2" Louis XV Walnut circa 1927
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Re: What was the name of the piano retailer...
Pianolance #3040011 10/27/20 05:04 PM
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Shafer & Sons?
Schafer & Sons? <<-- probably this variant

This topic sounded familiar, so I did a little Googling Duckduckgo-ing and found this thread:

http://forum.pianoworld.com/ubbthre...738982/shafer-sons-made-by-schimmel.html



Lorem ipsum dolor sit amet
Re: What was the name of the piano retailer...
Pianolance #3040063 10/27/20 07:53 PM
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Sherman Clay?


Ralph

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Re: What was the name of the piano retailer...
Pianolance #3040074 10/27/20 08:24 PM
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It was Colton Piano & Organ, owned by Vernon Schafer when I first entered this business. One quote of his was, "Good pianos aren't cheap and cheap pianos aren't good."

I believe he used that as a tag line in lots of advertising. BTW, the Schimmel/Schafer was obviously a good piano, but most of the other Schafer & Sons pianos were Kimballs, Samicks, or at the very end Daewoos. Because of their location in California, there were lots of movies that had Schafer & Sons pianos in them in the 1980's and lots of game shows gave them away.


Rich Galassini
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Re: What was the name of the piano retailer...
Rich Galassini #3040214 10/28/20 09:09 AM
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Originally Posted by Rich Galassini
Because of their location in California, there were lots of movies that had Schafer & Sons pianos in them in the 1980's and lots of game shows gave them away.

I'd love to know where the game show prizes ended up. Imagine winning a piano! I'm sure many would prefer to win a car, but such people are to be pitied, as they don't know any better. 😀

Re: What was the name of the piano retailer...
johnstaf #3040627 10/29/20 10:37 AM
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Honestly? Most of those big-ticket prizes end up not being accepted by the winners because they would end up owing and having to pay taxes on the items. The game show gives you the option of accepting the prize OR cash and most folks take the cash rather than the car or the trip or the piano or whatnot.

Last edited by jakedaniel; 10/29/20 10:38 AM.
Re: What was the name of the piano retailer...
jakedaniel #3040638 10/29/20 11:01 AM
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Originally Posted by jakedaniel
Honestly? Most of those big-ticket prizes end up not being accepted by the winners because they would end up owing and having to pay taxes on the items. The game show gives you the option of accepting the prize OR cash and most folks take the cash rather than the car or the trip or the piano or whatnot.

In the case of a product placement, like what Schafer did (I met and knew Vern Schafer), I think the piano was donated for the promotional consideration, but he never mentioned giving cash. (Not that it necessarily means he didn't, but that wasn't my impression. I was a kid at the time).


Rich Galassini
Cunningham Piano Co.
Phila., Pa.
(215) 991-0834 direct
rich@cunninghampiano.com
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The Science Channel documents our piano restoration
Re: What was the name of the piano retailer...
Rich Galassini #3040792 10/29/20 05:53 PM
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Originally Posted by Rich Galassini
It was Colton Piano & Organ, owned by Vernon Schafer when I first entered this business. One quote of his was, "Good pianos aren't cheap and cheap pianos aren't good."

I believe he used that as a tag line in lots of advertising. BTW, the Schimmel/Schafer was obviously a good piano, but most of the other Schafer & Sons pianos were Kimballs, Samicks, or at the very end Daewoos. Because of their location in California, there were lots of movies that had Schafer & Sons pianos in them in the 1980's and lots of game shows gave them away.

Not to get too far OT but Vern Schafer was a great guy. One of my yearly high points in the late 1970's was to visit the huge Colton store in Carson California on the 405 freeway for their parking lot sale. A lot of their less than showroom condition keyboards would go out there for liquidation. Great fun for the young ambitious guy I was.

One year I purchased a 1920's Harrington player baby grand project and a dusty Hammond B3 with a tone cabinet. A very casually dressed Vern came out of the store carrying a huge cardboard box, sat it on the Hammond and asked me if I wanted the contents. The bottom half of the box contained dozens of new Leslie connection kits with half moon switches, and the top half held Leslie combo preamp pedals.

I took a quick look in the box and told Vern I was interested. He asked me if $30 would be OK. I said sure. He wrote a big $30 and V.S. on the box. Probably over $3K worth of Leslie accessories in todays money. Good times.

Be sure and see Vern's video in NAMM's Oral History Interviews here: https://www.namm.org/library/oral-history/vern-schafer Rich Galassini is in there too.


Some of my keyboards:
1912 Ritmuller Art Case Grand, 1976 Baldwin Hamilton 243, 1973 Hammond C3, 1987 Yamaha HX-1, Casio PX-160, Casio PX-130, 3 Older Clavinovas, 2 pump organs, and an assortment of other toys.

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