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#2192774 - 12/05/13 03:45 AM Side decals  
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When did side decals first become commonly used? I detest them.


Currently working towards "Twinkle twinkle little star"
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#2192777 - 12/05/13 03:53 AM Re: Side decals [Re: PhilipInChina]  
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1800s, I believe.


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#2192795 - 12/05/13 06:17 AM Re: Side decals [Re: PhilipInChina]  
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I am surprised. I had imagined them to have been a much more modern feature than that.


Currently working towards "Twinkle twinkle little star"
#2192813 - 12/05/13 08:11 AM Re: Side decals [Re: PhilipInChina]  
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I thought they were just on stage pianos so the audience could see the brand?

Not true? they have them on home pianos too? I wouldn't like that either, seems a little garish to me.


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#2192837 - 12/05/13 09:42 AM Re: Side decals [Re: Roger Ransom]  
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Well, I believe that they were common in the 19th century. There is the famous instance of von Bulow's American tour.

Must have died out in the 20th century.

Karl Watson
Staten Island, NY

#2192842 - 12/05/13 10:01 AM Re: Side decals [Re: Karl Watson]  
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Originally Posted by Karl Watson
Well, I believe that they were common in the 19th century. There is the famous instance of von Bulow's American tour.

Must have died out in the 20th century.


Nope they haven't died out:

[Linked Image]



[Linked Image]



[Linked Image]


I don't mind them if they are tastefully done. In some cases, the brass lettering improves the look of a plain black cabinet, IMHO, but we will each have our preference.

I respect yours, PhilipInChina.


Rich Galassini
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#2192859 - 12/05/13 10:35 AM Re: Side decals [Re: PhilipInChina]  
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Is it possible to order a piano without the side decal, if it comes with one--- or to remove it? The problem would be, I suppose, that it limits the buyer's choice to the instrument they special-ordered, rather than finding the one that plays the best and sounds the best... and for those big concert grands, that is a big consideration.


Clef

#2192861 - 12/05/13 10:41 AM Re: Side decals [Re: Jeff Clef]  
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Originally Posted by Jeff Clef
Is it possible to order a piano without the side decal, if it comes with one--- or to remove it? The problem would be, I suppose, that it limits the buyer's choice to the instrument they special-ordered, rather than finding the one that plays the best and sounds the best... and for those big concert grands, that is a big consideration.


Jeff,

Most of these names are inlaid brass lettering, which can be removed and covered as if it was never there, but only in a black piano and it isn't an easy procedure.

If the piano is a wood grain, it is much more difficult to get it to look like it was never there.


Rich Galassini
Cunningham Piano Co.
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Check out the Science Channel's "How Its Made" featuring our piano restoration:
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#2192868 - 12/05/13 10:51 AM Re: Side decals [Re: PhilipInChina]  
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I've gotta admit, I'm not particularly fond of the side logos, but I've come to accept them on stage instruments. For my taste, they are a little too ostentatious in a home setting. I certainly would hate to see concert attendance become the visual feast like Nascar or a baseball game. Ah yes, concert attire with embroidered logos! Yea, I know that's a bit extreme.

As BDB mentioned, during the late 19th Century, when the brand wars were raging, the piano builders would arrange concert tours with Name pianists to show off their brand of piano. The side logo was a prime marketing technique as the piano traveled from city to city with the tour.

Looking back at instruments from the first half of the 20th Century, it seems to have taken a hiatus. Even something so important as the Horowitz' Carnegie Hall recitals didn't have a Steinway with a side logo.

Since the 1980's, the use seems to be back with a vengeance. I wonder if this is now due to all of the video recordings with close-ups of the pianist, face and hands, from various viewpoints? The fallboard logo and side logo become very prominent.

Marketing!

Sometimes the piano logos can be problematic. When Lisitsa, a Bösendorfer artist, recorded the Rachmaninoff Concertos on a Steinway and the sessions were video recorded, black tape came to the rescue to 'de-identify' the piano.

Interesting!


Marty in Minnesota

It's much easier to bash a Steinway than it is to play one.
#2192869 - 12/05/13 10:57 AM Re: Side decals [Re: PhilipInChina]  
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If you've got it, flaunt it. cool

As I wrote to someone this week about side decals...If I was fortunate enough to afford a new piano that I really liked, I'd certainly like to have tasteful side decals on the piano.

Nah, scratch that.

What I actually said was that I'd be prouder of my new piano than a puppy with two pet*rs. grin (Fill in the asterisk for yourself blush whome ).

Folks, that's a mighty proud dog...one who has been found glad and rejoices therein.


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#2192909 - 12/05/13 12:33 PM Re: Side decals [Re: Rich Galassini]  
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Originally Posted by Rich Galassini
I don't mind them if they are tastefully done. In some cases, the brass lettering improves the look of a plain black cabinet, IMHO, but we will each have our preference.
Exactly.

There are some piano where the lettering looks around twice the size or twice the thickness of the examples you showed and that kind of lettering is too garish for my tastes. And decals on the side of concert or semi concert grand size pianos don't look as garish as they do on a smaller piano.

#2192971 - 12/05/13 03:19 PM Re: Side decals [Re: Minnesota Marty]  
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Originally Posted by Minnesota Marty


Sometimes the piano logos can be problematic. When Lisitsa, a Bösendorfer artist, recorded the Rachmaninoff Concertos on a Steinway and the sessions were video recorded, black tape came to the rescue to 'de-identify' the piano.

Interesting!


Indeed they can. When Glenn Gould re-recorded the Goldberg Variations in 1981 he was unable to find a Steinway he liked enough for the recording. He ended up recording the album with a Yamaha instead. If you watch the video they made of him recording the album, you'll note they took the fallboard off. His relationship with Steinway was pretty strained at the time, and his publicly recording on a Yamaha would have been too much for Steinway.


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#2192979 - 12/05/13 03:33 PM Re: Side decals [Re: PhilipInChina]  
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I love it and am happy to see that Bosendorfer uses it on all models. Of course, they have a beautiful logo. There are some others that are pretty awful. Is Brodmann the offender? Looks like a grade-school stencil.

#2193035 - 12/05/13 05:16 PM Re: Side decals [Re: frenchflip]  
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Originally Posted by frenchflip
I love it and am happy to see that Bosendorfer uses it on all models. Of course, they have a beautiful logo. There are some others that are pretty awful. Is Brodmann the offender? Looks like a grade-school stencil.


As I said, I do not mind side logos and, in fact, I like them when they are tastefully done. Here is our 5'10" being played at a local arts center. Personally I like it. But not everybody does.

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Rich Galassini
Cunningham Piano Co.
Phila, Pa.
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#2193041 - 12/05/13 05:20 PM Re: Side decals [Re: PhilipInChina]  
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When we started using Yamahas in concert, the YAMAHA lettering on the side was stick-on labels. There were extra letters if they rubbed off. I kept wanting to put AHAMAY on the other side of the piano.


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#2193104 - 12/05/13 07:15 PM Re: Side decals [Re: BDB]  
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Originally Posted by BDB
When we started using Yamahas in concert, the YAMAHA lettering on the side was stick-on labels. There were extra letters if they rubbed off. I kept wanting to put AHAMAY on the other side of the piano.

Very surprised to learn that this is the approach Yamaha takes. Just out of curiosity, is it a 6 pointed circular logo also a sticker? This one:
http://www.famouslogos.org/wp-content/uploads/2010/07/yamaha-current-logo.jpg

Cunningham could probably benefit from losing the words "piano company" and whatever is written underneath (can't even really see it), and it making the type larger. Just my humble opinion. I hear the Cunningham is one fine piano so no ill intention here!

#2193105 - 12/05/13 07:19 PM Re: Side decals [Re: PhilipInChina]  
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No, back then, in the CFIII (no s) days, they were just stickers. With the CFIIIs and CFX, it is inlaid brass. This has gotten more popular, since it can be done with laser cutters. So although the logo on the side has been done since the 1800s, it has taken off in the past 25 years or so.


Semipro Tech
#2193171 - 12/05/13 10:09 PM Re: Side decals [Re: PhilipInChina]  
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PETROF! The Largest, Loudest Brass Inlaid Side LOGO (so glad mine is only on the fallboard!)


"I will hear in Heaven." Beethoven
#2193190 - 12/05/13 11:05 PM Re: Side decals [Re: PhilipInChina]  
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I like my side logo. I suppose it is a little tacky, but I like it.

[Linked Image]


Last edited by Thrill Science; 12/05/13 11:07 PM.

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#2193245 - 12/06/13 01:07 AM Re: Side decals [Re: PhilipInChina]  
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How can I get my hands on one of those Bosendorfer decals? I'd like to put one on my Howard.


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#2193250 - 12/06/13 01:24 AM Re: Side decals [Re: PhilipInChina]  
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They are not decals. They are inlaid metal.


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#2193251 - 12/06/13 01:25 AM Re: Side decals [Re: Philm35]  
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In Indiana, where I live, many folks would like a piano better if it had a "John Deere" or "Harley Davidson" emblem on the side! LOL I'm not kidding much, If you sell a jar of honey, and it has the Harley logo, it brings twice as much.


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#2193253 - 12/06/13 01:27 AM Re: Side decals [Re: PhilipInChina]  
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Originally Posted by Philm35
How can I get my hands on one of those Bosendorfer decals? I'd like to put one on my Howard.

Shhhhh, Don't tell anyone.

http://www.decalsunlimited.com/products/7103-bosendorfer


Marty in Minnesota

It's much easier to bash a Steinway than it is to play one.
#2193259 - 12/06/13 01:49 AM Re: Side decals [Re: Minnesota Marty]  
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I had no idea I would get such a response.

In the old days the BBC would never carry any name of anything. Names were blacked out on products used- even down to taking a label off a can of something that was used as a prop in a TV sit com. If a piano were to be featured there would not even be a fallboard decal on it. My father would always try to guess what the pianist was playing.


Currently working towards "Twinkle twinkle little star"
#2193263 - 12/06/13 01:58 AM Re: Side decals [Re: PhilipInChina]  
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The British were known for their modesty in such things, as can be seen here.


Semipro Tech
#2193275 - 12/06/13 02:25 AM Re: Side decals [Re: thetandyman]  
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Originally Posted by thetandyman
In Indiana, where I live, many folks would like a piano better if it had a "John Deere" or "Harley Davidson" emblem on the side! LOL I'm not kidding much, If you sell a jar of honey, and it has the Harley logo, it brings twice as much.


It's not on the side, but Steinway tried slapping John Lennon's name on pianos to get more money:

http://www.steinway.com/imagine

Harley Davidson on a piano makes just as much sense, as Lennon isn't known as a pianist.


Robert Swirsky
Thrill Science, Inc.
#2193311 - 12/06/13 04:21 AM Re: Side decals [Re: PhilipInChina]  
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Just wondering, which one of the above pianos do you think looks nicest?

Of course musical quality is key but it's in your living (or piano) room anyway so it's a bonus if it looks nice isn't it?

Last edited by wimpiano; 12/06/13 04:21 AM.

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#2193349 - 12/06/13 07:41 AM Re: Side decals [Re: thetandyman]  
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Originally Posted by thetandyman
In Indiana, where I live, many folks would like a piano better if it had a "John Deere" or "Harley Davidson" emblem on the side! LOL I'm not kidding much, If you sell a jar of honey, and it has the Harley logo, it brings twice as much.


Probably have to pay too much for the licensing, although if Henry J thought Baldwin could sell it, you could most likely buy a grand finished in John Deere green. Which is a mite muted compared against some of the styles they put out just a few years ago.

Inletted brass reminds me of the skills needed to do marquetry...I think marquetry, tastefully done on a nice wood-finish rebuild could be an added selling point. Problem is, I don't think the public would pay for it, even for a small amount, such as an inlaid rose or a small accent line of wood.



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#2193353 - 12/06/13 07:59 AM Re: Side decals [Re: Minnesota Marty]  
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Originally Posted by Minnesota Marty
Originally Posted by Philm35
How can I get my hands on one of those Bosendorfer decals? I'd like to put one on my Howard.

Shhhhh, Don't tell anyone.

http://www.decalsunlimited.com/products/7103-bosendorfer


This must be the only place in the world where Steck, Kimball, and Everett are the same price as Steinway and Bösendorfer.

#2193378 - 12/06/13 09:31 AM Re: Side decals [Re: PhilipInChina]  
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"...many folks would like a piano better if it had a "John Deere" or "Harley Davidson" emblem on the side..."

Or International Harvester...


Clef

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