Thanks for the link - how do I listen to the podcast?
Couldn't locate the station on Itunes, and there is no link giving you access to the audio archive.
I was interested to read this in the description though:
From WNYC Website
"The Globalization of the Piano Market
BÃ¶sendorfer -- once the favorite piano of Franz Liszt -- was purchased last month by the Yamaha Corporation. The Austrian company has been struggling financially in recent years and its market share is a fraction of Steinway's. [b]With the sale complete, can Yamaha return the family-run operation to profitability? A look at Bosendorfer, and the globalization of the piano market, with Stuart Isacoff, editor of Piano Today magazine. "
I find that quote misleading given the following facts:
"Family-run" - BÃ¶sendorfer hasn't been family owned & opperated for many decades: Kimball owned it since the mid 60s, Bawag purchased it a few years ago, and now Yamaha has it.
"in recent years, market share is a fraction of Steinway's" - Well 'no duh'. Bosendorfer has built in it's existence 50,000 pianos. They were established about 40 years before NY Steinway. Steinway has built close to 600,000 pianos since they have been in business. NY Steinway's products are only marketed to the US, Bosendorfer markets to Europe, North America, Asia (and I don't know where else). Of course there will be more Steinways out there, particularly in the US.
Someone who doesn't know better may think Bosendorfer is a sinking ship due to the skewed perspective painted by the phrasing of that one paragraph.